Teardown library

Every public teardown, in one place

Full conversion reviews of real landing pages, published free. Each one uses the exact format every paid report uses: squint test, annotated walkthrough, copy rewrites you can paste in, structure/CTA/proof audit, and a prioritized fix list. Read them to judge the method before spending a dollar.

The Gumroad homepage above the fold, the subject of teardown #001

#001 - Gumroad. A page most indie founders know by heart. The first public teardown, hand-written to set the method's bar: five parts, coordinate-grounded annotations, rewrites you can paste in.

Read teardown #001 →

The Basecamp homepage above the fold, the subject of teardown #002

#002 - Basecamp. A famous page that breaks the rules on purpose - and still leaks. A different page archetype under the same method; the biggest fix was hiding in their own mobile layout.

Read teardown #002 →

The Buttondown homepage above the fold, the subject of teardown #003

#003 - Buttondown. Written end-to-end by the Squint engine - the same automated pipeline that fulfills paid orders - and published verbatim. It even caught a real typo on the page. This is exactly what you get for $19.

Read teardown #003 →

The library grows: new public teardowns are added as they are produced, and the best page submitted by the launch community gets its teardown published here free. Want yours done privately instead? That is the $19 product.